What Your Coffee Shop Website Needs
Every coffee shop needs a robust web presence. Websites provide visitors with valuable information, like opening hours or menu offerings, along with establishing you as a legitimate business online. Make your site the best it can be with the four “must have” features our designers and developers have identified. Keep your customers in-the-know and set yourself apart from competition by building a great website for your coffee shop.
Make Your Menu Prominent
Newcomers to your business might want to peruse the menu beforehand. So, list all the options you offer from cappuccino to Americano in an online menu. Don’t forget to add important details like if you offer non-dairy milk options, any delicacies the shop serves or if seasonal drinks/dishes are available. For shops that have multiple storefronts, they should specify if the menu varies per location.
Most coffee shops don’t just sell beverages. Whether your other products include deserts, books, mugs or house-roasted coffee, having an online display of them can help boost sales. You can simply show what’s available in-store or add an ecommerce features and make sales online too. If you have enough products, categorize them by type or make an encompassing landing page if you only have a handful of items.
Many coffee shops are local chains, so if your brand has multiple places of business, make a dedicated “Locations” page to help keep visitors in-the-know. List important information like the address, hours and contact information. If your food and drink menu differs from location to location, also include that info on the page with a disclaimer such as “Each of our locations is unique, which means our offerings vary per store. Please see the Menus page for details.”
In any major city coffee shops are a dime a dozen. That’s why you should use your website to highlight what makes your business stand apart from competitors. It might be your unique roasting practices, an out-of-this-world food menu or a focus on sustainable practices. Build your branding around these details and it’s sure to bring in more customers.
If you are interested in building a website for your coffee shop, then we’d love to help. Contact us today to schedule a fuss-free, no commitment consultation with our team of website specialists. We’re happy to set you in the right direction or offering a little assistance of our own.
Clarity is proud to have been providing Web Design and Application Development Services to North America for many years. With the addition of our Dotmantech division and an extensive team of developers, we will continue to surpass expectations.
Call Clarity at 800-354-4160 today or email us at [email protected] . We are partnered internationally around the globe and we are open seven days a week 8:30 AM to 5:00 PM EST/EDT. https://claritytg.com and https://dotmantech.com .