Best Practices to Generate Leads Through Email Marketing

  When we talk about lead generation, it has been proven that email marketing is the best bet. With the right strategy and practices in place, newsletters and email can turn out to be your ideal lead generating tool. However, changes to results do not happen overnight. Even email marketing requires the right contacts, approach, and techniques to yield a positive outcome. The process of lead generation is a …

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Seven Critical Steps of Product Marketing

  When product marketers know precisely who their product audience is, the marketing can be started. Here are seven phases product marketers should do before, during, and after their product has gone into the market:  1: Product Research:   A useful and well-made product is not made in a void, and it also isn’t marketed once. In the weeks and months before going to a product launch phase, product marketers collaborate with the product’s developers to perform Q/A to the …

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how to improve your search engine ranking on google: Myths and Reality

how to improve your search engine ranking on google: Myths and Reality What is RankBrain? RankBrain is another important machine learning-based search engine algorithm that helps Google to process search results to offers highly relevant search results for users. It’s optimization is crucial for SEO. RankBrain mainly aims to help Google to refine queries. However, …

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SEO Techniques you need to know for running a successful business

SEO Techniques you need to know for running a successful business Here are some important SEO  techniques: You should research keywords related to your business Identify your competitors, utilize benchmarking techniques, and identify the level of competition Add descriptive title tags for each page Use appropriate keywords in your content and internal hyperlinks Use text …

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